From Wholesale Strategy to OEM Solutions—Unlock the Expertise to Build Your Watercraft Business.

The Blue Rafty Logbook: Your Hub for Inflatable Watercraft Business Insights

Welcome to the central resource for leaders and innovators in the inflatable watercraft industry. We’ve structured our insights to help you achieve your specific goals. Dive into the category that best fits your mission:

Explore the articles below to find the targeted information you need to float your brand to success.

  • For our retail partners, explore the Partner & Dealer Guides for actionable strategies on pricing, supplier selection, and maximizing profitability.
  • For entrepreneurs, the Brand Builder’s Playbook is your step-by-step manual for launching a private label, from understanding low MOQ to navigating the world of OEM.
  • For technical decision-makers, our Tech & Industry Insights go deep into material science, manufacturing innovations, and future market trends.